After publishing the content on the website, all the processes that we do to improve the ranking of our website or to promote the website are called off-page SEO.
Off-page SEO includes many techniques, such as making backlinks, submitting your website to search engines, and local seo, etc.
Off-page efforts play an important role in the ranking of our website. Off-page SEO is the most difficult of all the types of optimization under SEO.
Off-page SEO is also called off-site SEO because, after publishing the content, it is done outside the website.
Off-page SEO is mostly based on link building for a website. Link building means creating a link to your website on any other website, social media platform, forum site, etc., so that the website gets traffic. Apart from link building, push notifications, email subscribe forms, and RSS feeds also come under off-page SEO.